Social-Media-Optimization (SMO) involves primarily the development of reach by the well-directed spread of content through social multipliers in the web, and the use of the thereby emerging positive effects on the link building. To the scope of services belongs also the creation and precise placement of widgets, gadgets and applications, as well as the optimization of tagging and bookmarking features.
SMO incorporates concretely:
- Screening and evaluation of relevant Social-Media-Platforms
- Utilization of follow-links as a measure to link building
- Preparation and placement of widgets, gadgets, and apps
- Placement of RSS-feeds in the various platforms
The objectives of Social-Media-Optimization are:
- Increase the reach and user base with positive effects on the link building
- Efficient distribution of content through multipliers
- Increase the brand awareness
- Increase in sale/ sales promotion
Did we spark your interest in the issue Social-Media-Optimization? Do you want to find out more about its individual applications in your organisation/ company?
Then contact us! We would gladly work out an individual Social-Media-Strategy for your company.