Establishment of the metaapes
GmbH
With the establishment of the agency metaapes Ltd the metapeople Ltd is developing its business field “affiliate marketing”. Affiliate marketing, also called partnership marketing, terms an online sales strategy, based on cooperation between company websites and popular commercial or private websites. Companies thereby tap new online distribution channels and reach additional target groups. metapeople is specialized in search engine marketing and with this step responds to the rising demand for affiliate advisory of the German market.
The founding of metaapes emerges from the takeover of the “get found Ltd” of Duesseldorf. Thus metapeople adds its advisory services on the topic of affiliate programs on the Internet. The leadership of the new agency assume Viengmany Vongpraseut, former managing director of “get found”, and Nils Göner of metapeople.
Clean, well thought-out solutions to affiliate programs
Both agencies are going to share their broad customer base, synergies from existing structures and special affiliate expertise in the future. Among the services of metaapes include, for example, daily online reportings of all activities on partner websites as well as ROI-oriented consulting and campaign optimization. All activities will be closely coordinated with existing online campaigns of the customer, so that parallel running marketing measures do not influence each other.
“With this service offering we are going to fulfil the needs of the market for a central implementation of affiliate services, search engine marketing and classic online marketing”, explains Tim Ringel, CEO of metapeople Ltd. “In combining the brand awareness of metapeople and detailed affiliate knowledge, we offer our customers a comprehensive, professional service, which in this form did not yet exist in the German market.” The aim of the metaapes Ltd will be to win this year together with metapeople first major customer for affiliate services.
